GLAAD (formerly the Gay & Lesbian Alliance Against Defamation) is a U.S non governmental media monitoring organisation founded by LGBT people in the media. Before March 2013, the name 'GLAAD' had been an acronym for 'Gay & Lesbian Alliance Against Defamation', but became the primary name due to its inclusiveness of bisexual and transgender issues. Its stated mission, in part, is to "[amplify] the voice of the LGBT community by empowering real people to share their stories, holding the media accountable for the words and images they present, and helping grassroots organizations communicate effectively.
The GLAAD Media Award is an accolade to recognise and honor various branches of the media for their outstanding representations of the lesbian, gay, bisexual and transgender community and the issues that affect their lives. In addition to film and television, the Awards also recognise achievements in other branches of the media and arts, including theatre, music, journalism and advertising.